125TH ANNIVERSARY CELEBRATION
We've been lucky enough to work with Hormel Foods on many projects in recent years. For their 125th Anniversary Celebration, we designed four events spanning six days for corporate employees, plant employees, the Austin community and the general public.
Between the Celebration and the Grand Opening of the new SPAM Museum, there were over 20,000 attendees. The public street festival featured Hormel-themed crafts & games, three entertainment stages, food trucks, activities for all ages and special performances by Kat Perkins and headliners The Band Perry. The day ended with dazzling fireworks.